It’s all too common for marketers to equate scaling content with simply producing more content, regardless of quality. But that approach is flawed, as it becomes increasingly difficult to achieve more visibility when your content isn’t all that great.
How can you scale your content marketing while keeping up with the evolving standards for quality? Well, we’d be doing you a disservice if we told you it was going to be easy. The truth is, you’ll likely run into a handful of challenges.
To learn more about some of the common mistakes marketers make when scaling their content, check out the infographic below from the folks at CopyPress. You’ll learn everything from when outsourcing can be beneficial for your team, to why more traffic doesn’t necessarily mean more leads.
from HubSpot Marketing Blog http://ift.tt/25wkKjQ via web video marketing
from Tumblr http://ift.tt/1TTMNnU
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ReplyDeleteA smart content marketing strategy always emphasize on the quality of content rather than the number of posts. I second you that it's a flawed approach. Content writers recommend keeping a uniform web page on the website to describe all relevant information and content about a certain topic.
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